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What does social media management cost for a small business?

Social media management prices are confusing because the phrase can mean a folder of graphics, a full-time hire, or an agency retainer that also includes ads. For a small business, you usually need something in between: a month of useful posts, captions, and a person paying attention, at a price you can live with.

LocalHank's social media management plans are month to month:

  • Basic, $895 a month. A steady posting plan for one or two channels, with captions and graphics that match your brand.
  • Standard, $1,695 a month. More volume and more help with captions, stories, or community replies, depending on the package.
  • Premium, $2,795 a month. A heavier plan for businesses that need a fuller presence and more coordination.

You can cancel before the next billing date. There is no long contract.

When a one-time pack is enough

If you only need a burst of posts for a launch, a sale, or a seasonal rush, a one-time social media post pack is cheaper: $249, $495, or $895. That is a good fit for a Tacoma shop heading into a busy weekend, or a Seattle cafe planning a holiday menu. It is not a substitute for showing up every week.

If you want to keep posting yourself, Canva brand templates start at $345 and give you a system so three different people are not inventing a new look every Thursday.

What a real monthly plan should include

  • How many posts, on which channels, and who writes the captions?
  • Do you need to send photos, or is there a plan for that?
  • Who replies to comments and messages, and during what hours?
  • Are paid ads included? At LocalHank they are not, unless you order ad management, which starts at $995 a month plus your ad spend.
  • How do you cancel? Month-to-month is easier to live with than a 12-month contract.

A plan should sound like your business. A Bellevue clinic and a Sixth Avenue bar should not get the same captions with the city name swapped.

Stay with a one-time pack if you can post on your own most weeks and only need help in bursts. Move to a monthly plan if posts drop off every time the shop gets busy. Do not buy a plan because someone promised follower counts. Nobody can honestly guarantee that.

See social media management serving Seattle, or browse all services and prices. To buy a plan, use Buy now on the service page.

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Questions about a package? Contact Hank or email hello@localhank.com.